God Bless America

The Fourth of July is now officially a Sex Holiday!

J&J has found warming lubricants sell well not only for Valentine's Day but also around Memorial Day and Fourth of July. "We dubbed these sex holidays," Mr. Peterson said. "And we try to line up all our promotional efforts around them."

Hey, why stop there.

What about Thanksgiving? Halloween? Christmas?

Nothing says I love you like giving the gift of love.

Especially in some naughty christmas lingerie.